It's a proprietary Loyalty Design framework, developed based on my 25+ years of experience with some of the best brands in the world. By optimizing the 3 Loyalty Levers,... Read More
Author: loyaltyconsulting0400
Tiered Loyalty Programs can build real loyalty sentiment and boost retention by introducing a switching cost – members don’t want to lose their status. Each tier is achieved through a... Read More
CRM Loyalty Programs provide a value exchange for data capture, enabling marketers to build loyalty with strategically designed benefits vs points/rewards. Strategies for this type of program can range from... Read More
Personalized Loyalty Programs like 7-Eleven's 7Rewards drive higher ROI through relevance. Learn how to elevate performance with powerful personalization. Personalization can occur at a segment level, grouping similar members and... Read More
As a Loyalty consulting firm, Loyalty Levers provides a proven methodology to support the powerful transformation that drives loyalty program performance. It's a proprietary Loyalty Design framework, developed based on... Read More